Advice
Delivering powerful advice
We believe advice should be tailored to investors’ needs, put their interests first, and offered at a reasonable cost.
Advice tailored to investors’ needs
For personal investors: Personalized advice with the goal to give you a better chance for investing success
Compare our advice services
Vanguard offers multiple advisory services to fit various needs, including Vanguard Digital Advisor ™, Vanguard Personal Advisor ™, and more.
Wealth management
Vanguard provides personalized, holistic wealth management to assist you and your family in achieving your ever-evolving goals. Whether you're looking to optimize tax efficiency, navigate estate or trust planning, or grow and preserve wealth, we can help you decide what's right for you.
For institutions: Advice integrated into plan sponsors' retirement plans
Advice for employees and retirees
Our all-digital and human advisor-led advice services benefit the financial well-being of workers who invest through employer-sponsored retirement plans. Our financial advice and managed account services help employees with retirement planning and their everyday saving, spending, and investing needs.
Notes:
All investing is subject to risk, including the possible loss of the money you invest.
Diversification does not ensure a profit or protect against a loss.
While we seek to put our clients' interests first, we have sought to identify potential conflicts where interests and incentives differ, and we seek to disclose such conflicts or situations to you. Like other advisors, we are incentivized to recommend our programs and services over other third-party financial services solutions and products. You should consider carefully which of our services is appropriate for you and whether other products may be more suitable or appropriate. Note that advisors are not required to recommend the lowest-cost solution.
Vanguard’s advice services are provided by Vanguard Advisers, Inc. (“VAI”), a registered investment advisor, or by Vanguard National Trust Company (“VNTC”), a federally chartered, limited-purpose trust company.
The services provided to clients will vary based upon the service selected, including management, fees, eligibility, and access to an advisor. Find VAI’s Form CRS and each program’s advisory brochure here for an overview.
VAI and VNTC are subsidiaries of The Vanguard Group, Inc., and affiliates of Vanguard Marketing Corporation. Neither VAI, VNTC, nor its affiliates guarantee profits or protection from losses.
Certified Financial Planner Board of Standards Inc. owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER™, in the U.S., which it awards to individuals who successfully complete CFP Board's initial and ongoing certification requirements.